A SUSTAINABLE NORDIC BUSINESS MODEL WITH A RETAILING LEGACY
Resurs was founded by retailers for retailers, and its business model is therefore based on retail experience. Today, Resurs is a leader in the growing Nordic consumer credit market, with slightly more than six million customers in its customer database. Resurs’s offering of attractive retail finance solutions and flexible payments makes a major contribution to higher purchasing power, a greater influx of customers in stores and online, and stronger customer loyalty. There are important synergies between Resurs’s business segments, and the customer database generates significant opportunities for cost-efficient cross-selling. The foundation of our payment and financing solution offerings is that they are based upon sustainable credit lending, which is also the core of Resurs’s business model. With sustainable credit lending, we will lay the foundation for smart and secure loans, thereby contributing to sustainable business that meets an existing demand while creating value for all parties involved. The stability of Resurs’s credit losses and customers’ unchanged payment patterns in 2020 in 2021, the years of the pandemic, provides good understanding of how Resurs views its responsibility as a creditor.
INNOVATION IS AT THE CENTRE OF THE TRANSFORMATION JOURNEY
Innovation plays a vital role in Resurs’s competitiveness, and the race to become an even more data-driven and technology-oriented company is moving faster thanks to its ongoing transformation journey. Large investments are being made in a new banking system that lays the groundwork for an even faster transformation in the future. Resurs’s solutions enable modern business concepts that meet customers’ digital service needs. The list of Resurs’s partners is continually growing, thanks to the value generated by Resurs’s efficient payment solutions. Resurs is continuously adding new products and services to its product portfolio to support the Nordic business of its retail finance partners and benefit customers through a quick, simple and secure customer experience. Continuing artificial intelligence (AI) development is a priority, particularly in view of the technology’s potential to identify existing customers’ behaviours with high precision. This in turn generates activities and offerings that are customised and suited to specific customer needs.
HEALTHY PROFITABILITY AND AN ATTRACTIVE DIRECT YIELD
Resurs’s stable returns are driven by the Group’s range of small and mediumsized loans with relatively short maturities, low customer acquisition costs and effective marketing. Small and medium-sized loans with short maturities offer attractive pricing and lower risk. Based on the foundation of sustainable credit lending, Resurs has successfully developed and expanded its loan portfolio, which has been the main contributor to the strong growth in total operating income that was generated during the year. Resurs’s business model delivered significant income and earnings that benefit its shareholders even during more turbulent years. Resurs’s target is to distribute at least 50 per cent of net profit to shareholders.